The Cheese Truck was founded in 2014 to celebrate and promote all that is great about British cheese.
From humble beginnings at Maltby Street Market, to becoming a regular fixture on the UK festival circuit, we made a name for ourselves serving some of Britain’s best grilled cheese sandwiches from our iconic classic Bedford vans: Archie, Alfie & Audrey.
We’ve conquered the fields of Glastonbury, starred in Hollywood Movies and travelled as far as Istanbul and Dubai, selling half a million sandwiches & amassing a passionate following on our mission to rejuvenate British cheese.
In 2016, we decided it was time to make the jump to bricks and mortar. We reached our crowdfunding target in less than a week, and opened our flagship Camden restaurant the following year.
Fast forward to 2019, which sees the launch of our latest concept, Pick & Cheese – the world’s first cheese conveyor belt restaurant. It’s our attempt to shake up the traditional cheese and wine bar format, and encourage people to get out of their comfort zone and try something new!
Our aim is to share our food with as many people as possible, whilst educating our customers on how great British produce can be.
Aimed squarely at the consumer we will be running Level One Associate courses from February 2020 and Level Two from later in the year.